{"id":237,"date":"2013-12-07T10:10:01","date_gmt":"2013-12-07T02:10:01","guid":{"rendered":"http:\/\/blog.haguepublishing.com\/?p=237"},"modified":"2013-12-07T15:32:24","modified_gmt":"2013-12-07T07:32:24","slug":"how-people-chose-what-ebook-to-read-part-2","status":"publish","type":"post","link":"https:\/\/haguepublishing.com\/blog\/how-people-chose-what-ebook-to-read-part-2\/","title":{"rendered":"How people chose what ebook to read – Part 2"},"content":{"rendered":"

Click Image to Enlarge Image Source: AuthorMarketingClub.com<\/a><\/p>\n

\"Infographic<\/a>[p2p type=”slug” value=”how-people-chose-what-ebook-to-read-part-1″]In my last blog [\/p2p]I discussed a poll conducted by USA TODAY<\/a>\u00a0and Bookish<\/a>, a website designed to help people find and buy books. The poll found that a majority of those surveyed (57%) cited their own opinion of the writer’s previous work as the major factor\u00a0in creating interest in a particular book for them. Opinions of a relative and friend (publishers call that “word of mouth”) came in second at 43%. Lower on the list of major factors: professional reviewers and other writers (each 17%), the book cover (16%) and Internet opinions by non-professionals (10%).<\/p>\n

This week I wanted to share with you the results of another recent survey by ebookfairies<\/a>\u00a0which\u00a0\u00a0confirms many of the USA today survey’s results. The ebookfairies survey\u00a0was conducted from June 1-30, 2013, via Survey Monkey, and as many as 2,951 people replied to most of the 44 questions formulated by\u00a0more than a dozen\u00a0authors.<\/p>\n

Some of the more relevant information from the survey include: <\/p>\n